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Amsterdam, Sectoral Trade Committee Organization The Cosmetics Manufacturers and Researchers Association organized a Trade Delegation in Amsterdam on September 10-11, 2023, with the participation of 15 companies and 30 sector representatives from Turkey. During the event, which included over 40 buyers, our exporting companies conducted more than 220 B2B meetings. We extend our gratitude to Trade Attaché Assistant Mr. Aşkın Pekel and the Ministry of Commerce of the Republic of Turkey for their support.

Ümmi Belgin SİLE I was born in Ankara in 1968. After living in Ankara until I was 3 years old, we moved to Muş due to my father's job in the health sector. I started primary school at the age of 5.5, but I was not registered because I was considered too young. I continued my primary education in Muş until I was 10 years old, and then moved to Bilecik, carrying with me warm memories of the different lives I had experienced and sometimes long for from my childhood. During my high school years, I was involved in athletics, table tennis, and volleyball, supported and encouraged by my father, who was a sports and volleyball coach. After completing middle and high school in Bilecik, I was accepted into the Faculty of Chemistry at Eskişehir Anadolu University due to my passion for research, love of learning, and boundless curiosity. That same year, my family moved to Kocaeli, and I began my university life in Eskişehir, leaving home for the first time. During my student years, I had the opportunity to work at various companies, including those in the petrochemical and paper industries, during the summer breaks. I also participated in social activities such as Folk Dances and Turkish Classical Music. Upon graduating from university in 1993, I started my first job in the Quality Control Laboratory of the Agricultural Medicine Department at Koruma Tarım in Kocaeli. After about a year, I moved to Istanbul due to marriage, where I still reside. In 1995, I began working in the R&D department at Ataman İlaç Kozmetik San. Tic. A.Ş. Alongside continuing the production processes, I was appointed as the Production Manager while maintaining my involvement in R&D studies. I took great pleasure in applying my research and receiving positive feedback from consumers. While advancing in my career, I completed my Master's Degree at Istanbul Marmara University, focusing on Company Mergers and Strategic Management. After 17 years at Ataman İlaç Kozmetik, I joined Eczacıbaşı Consumer Products as the Production Manager in 2012. I played a significant role in the relocation and establishment of the factory facility in 2011. Subsequently, I chose to focus on R&D and Innovation, as my research and communication skills were particularly strong. I contributed to product development in the Baby Care, Personal Care, and Detergent categories and led the establishment of the Eczacıbaşı R&D Center. During this time, I received various awards for Value Reduction Projects, Innovation Awards, and Difference Makers within the Eczacıbaşı Consumer Products Group. Additionally, as part of a social responsibility project, I mentored university students supported by Darüşşafaka. After leaving Eczacıbaşı Consumer Products in May 2019, I pursued further training in Coaching and Mentoring, Conscious Awareness, NLP, Life Coaching Advanced Level, and Management Coaching at Başkent University. In 2020, I continued my career as the R&D and Legal Affairs Director, Executive Board Member at Sapro Temizlik Ürünleri San. Ve Tic. A.Ş., where I am still employed. While addressing product needs and regulations for the American and European markets, I contribute to the company’s development and improvement processes. Since joining the Cosmetics Manufacturers and Researchers Association (KÜAD), I have actively participated in the Board of Directors, providing project-based training and collaborating with sector stakeholders. I served as the President of the Legislation Committee in 2023 and the President of the KÜAD What Should I Produce Summit, held for the first time in 2023, and I continue in this role for the current year. I was elected Vice President of KÜAD in January 2024 and continue to contribute to the sector's work. Ümmi Belgin SİLE I was born in Ankara in 1968. After living in Ankara until I was 3 years old, we moved to Muş due to my father's job in the health sector. I started primary school at the age of 5.5, but I was not registered because I was considered too young. I continued my primary education in Muş until I was 10 years old, and then moved to Bilecik, carrying with me warm memories of the different lives I had experienced and sometimes long for from my childhood. During my high school years, I was involved in athletics, table tennis, and volleyball, supported and encouraged by my father, who was a sports and volleyball coach. After completing middle and high school in Bilecik, I was accepted into the Faculty of Chemistry at Eskişehir Anadolu University due to my passion for research, love of learning, and boundless curiosity. That same year, my family moved to Kocaeli, and I began my university life in Eskişehir, leaving home for the first time. During my student years, I had the opportunity to work at various companies, including those in the petrochemical and paper industries, during the summer breaks. I also participated in social activities such as Folk Dances and Turkish Classical Music. Upon graduating from university in 1993, I started my first job in the Quality Control Laboratory of the Agricultural Medicine Department at Koruma Tarım in Kocaeli. After about a year, I moved to Istanbul due to marriage, where I still reside. In 1995, I began working in the R&D department at Ataman İlaç Kozmetik San. Tic. A.Ş. Alongside continuing the production processes, I was appointed as the Production Manager while maintaining my involvement in R&D studies. I took great pleasure in applying my research and receiving positive feedback from consumers. While advancing in my career, I completed my Master's Degree at Istanbul Marmara University, focusing on Company Mergers and Strategic Management. After 17 years at Ataman İlaç Kozmetik, I joined Eczacıbaşı Consumer Products as the Production Manager in 2012. I played a significant role in the relocation and establishment of the factory facility in 2011. Subsequently, I chose to focus on R&D and Innovation, as my research and communication skills were particularly strong. I contributed to product development in the Baby Care, Personal Care, and Detergent categories and led the establishment of the Eczacıbaşı R&D Center. During this time, I received various awards for Value Reduction Projects, Innovation Awards, and Difference Makers within the Eczacıbaşı Consumer Products Group. Additionally, as part of a social responsibility project, I mentored university students supported by Darüşşafaka. After leaving Eczacıbaşı Consumer Products in May 2019, I pursued further training in Coaching and Mentoring, Conscious Awareness, NLP, Life Coaching Advanced Level, and Management Coaching at Başkent University. In 2020, I continued my career as the R&D and Legal Affairs Director, Executive Board Member at Sapro Temizlik Ürünleri San. Ve Tic. A.Ş., where I am still employed. While addressing product needs and regulations for the American and European markets, I contribute to the company’s development and improvement processes. Since joining the Cosmetics Manufacturers and Researchers Association (KÜAD), I have actively participated in the Board of Directors, providing project-based training and collaborating with sector stakeholders. I served as the President of the Legislation Committee in 2023 and the President of the KÜAD What Should I Produce Summit, held for the first time in 2023, and I continue in this role for the current year. I was elected Vice President of KÜAD in January 2024 and continue to contribute to the sector's work.

M. Halis ERTAŞ M. Halis Ertaş, 1980 yılında Antalya'da doğmuştur. Lisans eğitimini Akdeniz Üniversitesi'nde tamamlayan Ertaş, Eskişehir Anadolu Üniversitesi'nde Fitoterapi üzerine yüksek lisans yapmıştır. Akdeniz Bölgesi'nin tıbbi bitkilerinin zenginliği ve yöre halkının bu bitkileri geleneksel yöntemlerle üretme ve kullanma alışkanlıkları, onun bu alana olan ilgisini derinden etkilemiştir. 23 yaşında tıbbi ve aromatik bitkiler sektörüne adım atan Ertaş, sektöre ilk olarak uçucu yağ ve sabit yağ üretimiyle giriş yapmıştır. M. Halis Ertaş, sektördeki çalışmalarına üretici olarak başladığı ilk günden itibaren kesintisiz bir şekilde devam etmiş, ülkemizde bu sektörün gelişimini desteklemek amacıyla birçok derneğin kuruluş ve faaliyetlerinde aktif rol almıştır. Ayrıca, tıbbi ve aromatik bitkilerin ülkemizde geleneksel tüketiminin yanı sıra bilimsel çalışmalarla da tanınması için akademik alanda da çalışmalar yapmıştır. Yerel ve uluslararası birçok etkinlikte yer alarak Talya markasının yurt dışında da tanınmasını sağlayan Ertaş,2016'da Amerika'da Talya Herbal LLC şirketini kurarak şirketin yurt dışı satış operasyonlarını başlatmıştır. Halen, Talya markasının Türkiye ve Amerika'daki şirketler grubunun Yönetim Kurulu'nda aktif görevini yürütmektedir. M. Halis ERTAŞ M. Halis Ertaş was born in Antalya in 1980. He completed his undergraduate education at Akdeniz University and pursued a Master's degree in Phytotherapy at Eskişehir Anadolu University. The richness of medicinal plants in the Mediterranean region and the local population's traditional methods of producing and using these plants deeply influenced his interest in this field. At the age of 23, Ertaş entered the medicinal and aromatic plants sector, starting with the production of essential and fixed oils. Since the first day he began working as a producer, M. Halis Ertaş has continued his efforts without interruption, actively participating in the establishment and activities of numerous associations aimed at supporting the development of this sector in Turkey. He has also conducted academic work to promote the scientific recognition of medicinal and aromatic plants in addition to their traditional use in the country. By participating in numerous local and international events, Ertaş has contributed to the recognition of the Talya brand abroad. In 2016, he established Talya Herbal LLC in the United States, initiating the company's international sales operations. He currently holds an active role on the Board of Directors for the Talya brand's group of companies in Turkey and the United States.

Bekir CAKICI Uzm Kozm. Bekir Çakıcı, (SFA ARGE) Bekir Çakıcı, M Sc Cosm. (SFA R&D) İstanbul’da doğan ve İlkokul, ortaokul ve lise eğitimini İstanbulda tamamlayan Bekir Çakıcı, 2003 yılında Afyon Kocatepe Üniversitesi Kimya bölümünden mezun olmuştur. Dış Ticaret, İşletme alanlarında önlisans ve lisans düzeyinde eğitimler almıştır. Uzmanlık eğitimini Kozmetoloji alanında 2014 yılında tamamlamıştır. 2004-2016 yılları arasında 12 yıl süreyle Yeditepe Üniversitesinde çeşitli görevlerde bulunmuştur. Kozmetik Araştırma ve Üretim Biriminin kuruluşunda görev yaparak, sırasıyla ARGE Uzmanı, ARGE Sorumlusu görevlerinde bulunmuştur. Coenzyme Q10 içeren formulasyonlar üzerine araştırmalar yapmıştır. 2012-2016 yılları arasında Avrupanın çeşitli ülkelerinde yapılan In-Cosmetics ve Cosmoprof kozmetik fuarlarında aralıksız katılmıştır. Aralarında İtalya, İspanya, Fransa, Almanya ve İngiltere olmak üzere pek çok ülkelerde eğitimler, konferanslar ve sempozyumlara katılmıştır. 2015 yılında İsmail Aslan ile birlikte geliştirdikleri lipozomal resveratrol hammaddeleri dünyanın en iyi 60 kozmetik hammaddesi arasındaki Innovation Zone da Türkiye adına temsil edilmiştir. Ayrıca ülkemizde yurtiçi ve yurtdışından gelen kozmetik sektörü profesyonellerine Dermakozmetik alanında eğitimler vermiştir. Kariyeri boyunca 5000 üzerinde ARGE formülasyon çalışmaları ve tamamlanmış 300 ün üzerinde kozmetik ürünün formülasyon tasarımında aktif rol almıştır. Kozmetik kongrelerinde yaptığı pek çok sözlü sunum ve ödüllü çalışmaları bulunan Bekir Çakıcı, 2016 yılından itibaren kurucularından olduğu SFA ARGE laboratuarlarında teknik müdür olarak görev yapmaktadır. İngilizce bilen Bekir Çakıcı, evli ve iki çocuk babasıdır. Bekir CAKICI Expert in Cosmetology, Bekir Çakıcı (SFA R&D) Bekir Çakıcı, born in Istanbul, completed his primary, secondary, and high school education in Istanbul. He graduated from Afyon Kocatepe University with a degree in Chemistry in 2003. He has also completed associate and bachelor's level studies in Foreign Trade and Business Administration. His specialization in Cosmetology was completed in 2014. From 2004 to 2016, Bekir Çakıcı held various positions at Yeditepe University for 12 years. He contributed to the establishment of the Cosmetic Research and Production Unit and served as an R&D Specialist and R&D Manager. He conducted research on formulations containing Coenzyme Q10. Between 2012 and 2016, he participated continuously in cosmetic fairs such as In-Cosmetics and Cosmoprof held in various European countries, including Italy, Spain, France, Germany, and the UK. He attended numerous trainings, conferences, and symposiums. In 2015, along with İsmail Aslan, he developed liposomal resveratrol raw materials, which were represented in the Innovation Zone among the world’s top 60 cosmetic raw materials on behalf of Turkey. Bekir Çakıcı has also provided training in Dermacosmetics to professionals from both domestic and international sectors. Throughout his career, he has actively contributed to the design of over 5,000 R&D formulations and more than 300 completed cosmetic products. With numerous oral presentations and award-winning works at cosmetic congresses, Bekir Çakıcı has been serving as the Technical Director at SFA R&D Laboratories, which he helped establish, since 2016. Bekir Çakıcı, who speaks English, is married and the father of two children.

Dubai, Sectoral Trade Delegation Organization The Cosmetic Manufacturers and Researchers Association, in collaboration with Stamegna, organized a sectoral trade delegation in Dubai from June 2-5, 2024, with the participation of 13 companies and 26 industry representatives from Turkey. During the event, which included over 35 buyers, our exporting companies conducted more than 200 B2B meetings. We extend our thanks to Trade Attaché Mr. Hacı Hasan Kaygısız and the Ministry of Commerce of the Republic of Turkey for their support.

4. The Future of Cosmetics: What Should We Produce Summit Selectum City Ataşehir, Istanbul Summit Video Summit Photos Summit Photos Summit Photos The Cosmetics Industry Meets in Istanbul! At a time when production gains value not only through products but also through the right digital marketing strategies, the present and future of the cosmetics ecosystem will be discussed through marketing, branding, and market access strategies at the 4th Future in Cosmetics: What Should We Produce? event, hosted by KÜAD on June 18, 2026.

Hale YEDİER Ekokimya AŞ Kurucu Ortak ve YK Başkanı Hale Yedier Koç Üniversitesi İşletme Bölümünden 1998 yılında mezun oldu. Muhasebe, finans, satış, pazarlama ve proje yönetimi gibi çeşitli alanlarda sektör ve iş tecrübesini geliştirdikten sonra 2009 Ocak ayında Ekokimya Aş'yi kurararak deterjan ve kozmetik sektörüne doğal ve organik sertifikalı üretim yapmak üzere giriş yaptı. Ekibiyle birlikte Tübitak projeleri ile inovatif ve yenilikçi ürünler geliştirdi. 2015 yılından itibaren Küad YK kurulu bünyesinde farklı görev ve projelerde yer aldı. Akıcı bir şekilde İngilizce ve orta seviyede Almanca bilgisine sahiptir. 2 çocuk annesi olarak Ekokimya firmasında YK Başkanlığı görevine halen devam etmektedir. Hale YEDIER Hale Yedier graduated from Koç University's Business Administration Department in 1998. After developing industry and work experience in various areas such as accounting, finance, sales, marketing, and project management, she founded Ekokimya Inc. in January 2009 to enter the detergent and cosmetics industry with the aim of producing natural and organic certified products. Together with her team, she developed innovative products through TÜBİTAK (Scientific and Technological Research Council of Turkey) projects. Since 2015, she has been involved in various roles and projects within the board of KUAD. She is fluent in English and has intermediate knowledge of German. As a mother of two, she continues to serve as the Chairman of the Board at Ekokimya.

3rd Future of Cosmetics Summit Selectum City Ataşehir, Istanbul Summit Video Summit Photos Summit Photos Summit Photos Summit Photos Summit Photos Summit Photos On May 15, 2024, the “Future of Cosmetics: What We Should Produce Summit” received wide media coverage. We would like to sincerely thank all members of the press, participants and sponsors who supported our event. 😊

Alim Ozan EVLİYAOĞLU Kurucu Ortak – Evly Group 1993 yılında İstanbul’da doğan Alim Ozan Evliyaoğlu, iş dünyasına yalnızca bir kariyer hedefiyle değil, bir vizyonla adım attı. Uluslararası İlişkiler eğitimi, ona global dinamikleri okuma ve değişen pazarları analiz etme becerisi kazandırırken; İstanbul Ticaret Üniversitesi’nde sürdürdüğü İşletme yüksek lisansı, stratejik düşünme ve sürdürülebilir büyüme perspektifini derinleştirdi. Profesyonel kariyerine ihracat alanında başlayan Evliyaoğlu, kısa sürede yalnızca operasyonel süreçleri yöneten bir profesyonel değil; markaların global pazardaki konumunu inşa eden bir strateji geliştirici haline geldi. Export Assistant olarak başladığı yolculuğunda uzman ve yönetici pozisyonlarına yükselerek ihracat ve Private Label (Fason Üretim) süreçlerini uçtan uca yönetti. Bu süreçte en önemli farkındalığı şuydu: Kozmetik sektörü yalnızca ürün üretmekten ibaret değildi; asıl değer, marka derinliği, güven ve sürdürülebilir hikâye yaratabilmekteydi. Bu vizyonla, 2020 yılında kardeşi Hazal Evliyaoğlu ile birlikte The Purest Solutions markasını kurdu. Amaçları yalnızca bir kozmetik markası yaratmak değil; içerik şeffaflığına, bilim temelli formülasyona ve global kalite standartlarına dayanan yeni nesil bir bakım anlayışı inşa etmekti. Bugün The Purest Solutions ve Imprimé markaları, Evly Group çatısı altında hem Türkiye’de hem uluslararası pazarlarda büyümeye devam ediyor. Evliyaoğlu, markalarını yalnızca ticari başarı üzerinden değil; Ar-Ge gücü, inovasyon odağı ve uzun vadeli marka yatırımı perspektifiyle konumlandırıyor. Sektörün gelişimine katkı sunmayı da sorumluluğunun bir parçası olarak gören Evliyaoğlu, KÜAD (Kozmetik Üreticileri ve Araştırmacıları Derneği) çatısı altında aktif görev almaya devam ederek kozmetik endüstrisinin sürdürülebilir büyümesine katkı sağlıyor. Onun için başarı; yalnızca büyümek değil, değer üretmek, güven inşa etmek ve kalıcı markalar bırakmaktır. Alim Ozan EVLİYAOĞLU Co-Founder – Evly Group Born in Istanbul in 1993, Alim Ozan Evliyaoğlu stepped into the business world not merely with a career ambition, but with a vision. His degree in International Relations equipped him with a global perspective and the ability to analyze shifting market dynamics, while his Master’s studies in Business Administration at Istanbul Commerce University strengthened his strategic thinking and long-term growth mindset. He began his professional journey in export operations, where he quickly evolved from managing processes to shaping brands’ positions in international markets. Starting as an Export Assistant and advancing into specialist and managerial roles, he led export and Private Label (contract manufacturing) operations end-to-end. During this time, he developed a defining insight: The cosmetics industry is not only about producing products — true value lies in building brand depth, trust, and sustainable narratives. With this vision, he co-founded The Purest Solutions in 2020 alongside his sister, Hazal Evliyaoğlu. Their goal was not simply to create another cosmetics brand, but to build a new-generation skincare philosophy grounded in ingredient transparency, science-based formulations, and global quality standards. Today, The Purest Solutions and Imprimé continue to grow both in Turkey and international markets under the umbrella of Evly Group. Evliyaoğlu positions his brands beyond commercial success, focusing on R&D strength, innovation-driven development, and long-term brand equity. Committed to contributing to the advancement of the industry, he actively takes part in the Cosmetic Manufacturers and Researchers Association (KÜAD), supporting the sustainable growth of the cosmetics sector. For him, success is not merely about expansion — it is about creating value, building trust, and leaving behind enduring brands.

Future of Cosmetics "What Should We Produce?" Summit 3rd Future of Cosmetics Summit: What Should We Produce? Explore 29 May 2025 Selectum City Ataşehir, İstanbul 2nd Future of Cosmetics Summit: What Should We Produce? Explore 15 May 2024 Selectum City Ataşehir, İstanbul View PDF 1st Future of Cosmetics Summit: What Should We Produce? Explore 8 July 2023 Wow İstanbul Hotels & Convention Center, İstanbul