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KÜAD Talks KÜAD Talks brings together names that have left their mark and made a difference in the dynamic world of the cosmetics industry. In this series, we host many valuable guests, from entrepreneurs who built their brands from scratch to professionals who have dedicated years to the sector. Our aim is to openly share real experiences, inspiring stories, and overlooked challenges. KÜAD Talks offers not only success stories but also an intimate window into the inner workings of the industry. For those new to the industry, looking to build their own brand, or needing different perspectives, KÜAD Talks is perfect for you. View KÜAD Academy Paid Trainings 1. Training for Responsible Technical Staff April 29-30, 2024 For the first time in the sector, the "Responsible Technical Personnel Training in the Cosmetics Industry" was organized by the KÜAD Legislation and Legal Processes Commission in Istanbul on April 29-30. Participants gathered to gain knowledge and skills regarding cosmetic law, regulations, GMP, production methods, ÜTS (Product Tracking System), product claims, product analyses, mandatory label information, the product information file, the product safety file, and the inspections required for the responsibilities of the responsible person and the responsible technical staff. We would like to extend our thanks to our trainers: Şule Küçükoğlu, Belgin Şile, Burak Ayan, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, and to all participants who showed great interest. 2. Training for Responsible Technical Staff April 29-30, 2024 For the first time in the sector, the "Responsible Technical Personnel Training in the Cosmetics Industry" was organized by the KÜAD Legislation and Legal Processes Commission in Istanbul on April 29-30. Participants gathered to gain knowledge and skills regarding cosmetic law, regulations, GMP, production methods, ÜTS (Product Tracking System), product claims, product analyses, mandatory label information, the product information file, the product safety file, and the inspections required for the responsibilities of the responsible person and the responsible technical staff. We would like to extend our thanks to our trainers: Şule Küçükoğlu, Belgin Şile, Burak Ayan, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, and to all participants who showed great interest. 3. Training for Responsible Technical Staff April 29-30, 2024 For the first time in the sector, the "Responsible Technical Personnel Training in the Cosmetics Industry" was organized by the KÜAD Legislation and Legal Processes Commission in Istanbul on April 29-30. Participants gathered to gain knowledge and skills regarding cosmetic law, regulations, GMP, production methods, ÜTS (Product Tracking System), product claims, product analyses, mandatory label information, the product information file, the product safety file, and the inspections required for the responsibilities of the responsible person and the responsible technical staff. We would like to extend our thanks to our trainers: Şule Küçükoğlu, Belgin Şile, Burak Ayan, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, and to all participants who showed great interest. 4. Training for Responsible Technical Staff October 23–24, 2025 Upon strong demand from the sector, the fourth edition of the “Responsible Technical Personnel Training in the Cosmetics Sector” was organized by the KÜAD Legislation and Legal Processes Commission on October 23–24, 2025, at Teknopark Istanbul. Participants came together to gain the knowledge and skills required regarding the obligations of the responsible person and responsible technical personnel. The training covered topics such as cosmetic law and regulations, GMP, production methods, the Product Tracking System (ÜTS), product claims, product analyses, mandatory labeling information, product information files, product safety files, and inspections. We would like to thank our trainers—Şule Küçükoğlu, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz—as well as all participants for their strong interest. 5. Training for Responsible Technical Staff April 9–10, 2026 Upon strong demand from the sector, the fifth edition of the “Responsible Technical Personnel Training in the Cosmetics Sector” was organized by the KÜAD Legislation and Legal Processes Commission on April 9–10, 2026, at Teknopark Istanbul. Participants came together to gain the knowledge and skills required regarding the obligations of claim holders, responsible persons, and responsible technical personnel. The training covered topics such as cosmetic law and regulations, GMP, production methods, the Product Tracking System (ÜTS), product claims, product analyses, mandatory labeling information, product information files, product safety files, and inspections. We would like to thank our trainers—Şule Küçükoğlu, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, Mustafa Sinir, and Burak Ayan—as well as all participants for their strong interest. 5. Training for Responsible Technical Staff Upon strong demand from the sector, the fifth edition of the “Responsible Technical Personnel Training in the Cosmetics Sector” was organized by the KÜAD Legislation and Legal Processes Commission on April 9–10, 2026, at Teknopark Istanbul. Participants came together to gain the knowledge and skills required regarding the obligations of claim holders, responsible persons, and responsible technical personnel. The training covered topics such as cosmetic law and regulations, GMP, production methods, the Product Tracking System (ÜTS), product claims, product analyses, mandatory labeling information, product information files, product safety files, and inspections. We would like to thank our trainers—Şule Küçükoğlu, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, Mustafa Sinir, and Burak Ayan—as well as all participants for their strong interest. 5. Training for Responsible Technical Staff Upon strong demand from the sector, the fifth edition of the “Responsible Technical Personnel Training in the Cosmetics Sector” was organized by the KÜAD Legislation and Legal Processes Commission on April 9–10, 2026, at Teknopark Istanbul. Participants came together to gain the knowledge and skills required regarding the obligations of claim holders, responsible persons, and responsible technical personnel. The training covered topics such as cosmetic law and regulations, GMP, production methods, the Product Tracking System (ÜTS), product claims, product analyses, mandatory labeling information, product information files, product safety files, and inspections. We would like to thank our trainers—Şule Küçükoğlu, Mehtap Arslan Aydın, Zeynep Erol, Tuğba Sekban Yılmaz, Mustafa Sinir, and Burak Ayan—as well as all participants for their strong interest. KÜAD Academy Sectoral Trainings 2021 Trainings What Changes Does the New Cosmetics Regulation Bring? Sibel DÜŞGÜN May 21, 2021 What Changes Does the New Cosmetics Regulation Introduce? Nursel EVRİM July 6, 2021 Cosmetic Product Safety Assessment İsmail Aslan September 6, 2021 2022 Trainings ÜTS Biocidal Module Training Department of Cosmetic Products, Turkish Medicines and Medical Devices Agency January 18, 2022 Green Deal and Circular Economy Dr. Pınar Kocabey Çiftçi February 7, 2022 Distance Sales Legislation Directorate General of Consumer Protection and Market Surveillance, Ministry of Trade of the Republic of Türkiye February 17, 2022 Cosmetics Industry Incentives Directorate General of Incentive Implementation and Foreign Investment, Ministry of Industry of the Republic of Türkiye March 22, 2022 Green Deal and Management of Chemicals General Directorate of Environmental Management, Ministry of Environment, Urbanization and Climate Change of the Republic of Turkey April 20, 2022 Cyber Security and Dangers of Social Media Lecturer Hamza Aytaç Doğanay May 17, 2022 Turkey Environmental Labeling System and Evaluation of Environmental Labeling Criteria for Personal Care and Cosmetic Products Ministry of Environment, Urbanization and Climate Change of the Republic of Türkiye August 24, 2022 Vegan in Cosmetics Şule KÜÇÜKOĞLU October 5, 2022 Sector-Based Occupational Safety Semra DURUK November 3, 2022 2023 Trainings New Generation Export Support and Foreign Trade Training Directorate General of Exports, Ministry of Trade of the Republic of Türkiye May 3, 2023 Legislation and Practices Regarding Prepackaged Products General Directorate of Meteorology and Industrial Product Safety, Ministry of Industry and Technology of the Republic of Türkiye June 13, 2023 Current Cosmetics Regulations Department of Cosmetic Products, Turkish Medicines and Medical Devices Agency September 20, 2023 Quality Standards and Compulsory Certification Processes in the Eurasian Customs Union Norma Standart October 25, 2023 The EU Green Deal and the Border Carbon Tax 3pmetrics December 20, 2023 2024 Trainings Domestic and International Trademark Registration Procedures Directorate General of Exports, Ministry of Trade of the Republic of Türkiye January 30, 2024 Problems Encountered in Customs Regarding Cosmetic Products and Cost Reducing Factors Medtria Customs Consultancy February 28, 2024 “Certificate of Conformity” Processes in Exports SGS Türkiye March 28, 2024 Tax Finance Workshop Financial Advisor, MBA Tax&Audit CPA April 25, 2024 Legal Regulations Regarding Cosmetics and Cleaning Product Advertisements Legislation and Market Surveillance Control Practices for Detergent and Air Aromatizer Products Directorate General of Consumer Protection and Market Surveillance, Ministry of Trade of the Republic of Türkiye May 30, 2024 Entering the Global E-Commerce Market: E-export Directorate General of Exports, Ministry of Trade of the Republic of Türkiye July 23, 2024 Entering the Global E-Commerce Market: E-export Directorate General of Exports, Ministry of Trade of the Republic of Türkiye July 23, 2024 Entering the Global E-Commerce Market: E-export Directorate General of Exports, Ministry of Trade of the Republic of Türkiye July 23, 2024 Entering the Global E-Commerce Market: E-export Directorate General of Exports, Ministry of Trade of the Republic of Türkiye July 23, 2024 2025 Trainings Important Considerations in Cosmetic Product Advertising General Directorate of Consumer Protection and Market Surveillance, Ministry of Trade of the Republic of Turkey January 31, 2025 Mandatory “Certificate of Conformity” Processes in Exports SGS Türkiye February 27, 2025 New Regulations Regarding the Impact of Fragrance Allergens in Cosmetic Products U. Belgin Sile March 24, 2025 Customs Legislation Practices Regarding Exports, Customs Tariffs and Tariff Determination in Cosmetic Products Turkish Ministry of Trade April 30, 2025 Domestic & International Trademark Registration Processes Zirve Patent Trademark Registration and Consulting Services May 27, 2025 Meta Ads and Performance Tips Meta Türkiye June 13, 2025 Up-to-date Information Training on the REACH Regulation Chemleg Consulting September 18, 2025 October 24, 2025 Sustainability Governance Training Entekno Materials Entering the Global E-Commerce Market: E-export Directorate General of Exports, Ministry of Trade of the Republic of Türkiye 2026 Trainings January 30, 2026 E-Commerce Customs Procedures in Export Head of Exemptions and E-Commerce Customs Procedures Department Directorate General of Customs, Republic of Türkiye Ministry of Trade March 11, 2026 Competition Law Practices in the Cosmetics Industry Turkish Competition Authority April 30, 2026 E-Commerce Legislation Training General Directorate of Domestic Trade, Ministry of Trade of the Republic of Türkiye Cruelty Free Certificate General Information As the Cosmetics Manufacturers and Researchers Association (KÜAD), we are pleased to announce our expertise in issuing Cruelty Free Certificates to certify products that have not been tested on animals, with the aim of strengthening ethical production practices in the cosmetics and personal care sector. Animal welfare-sensitive production processes, which have long been implemented in developed countries, are gaining increasing importance in the Turkish cosmetics sector and are becoming a decisive factor in consumers' informed choices. In this context, KÜAD aims to create a point of reference for the sector with its Cruelty Free Certificate, to encourage ethical production, and to gain a competitive advantage in international markets. About the Certificate The KÜAD Cruelty Free Certificate is a program that declares and documents that no animal testing is performed at any stage of the development and production processes of cosmetic and personal care products. The certification process is based on scientific, transparent, and auditable criteria developed by KÜAD. Benefits The benefits of a cosmetic product having a vegan logo and certificate; Consumer Trust, Animal Friendly, Ethical Marketing, Environmentally Friendly, Health and Sensitivity, Innovation and Awareness. In order for a cosmetic product to receive a vegan certificate; Content Review, Not Subjected to Animal Testing, Production Process and Business Review, Application to KÜAD Certification Body, Audit and Tests, Certification Approval processes must be completed and the logo must be used. General Information You document your commitment to ethical production. You gain consumer trust. Your competitiveness in international markets will increase. You will make a societal contribution to animal rights. You support your corporate reputation and sustainability goals. The Cruelty Free certification is valid for 2 years. The “Cruelty Free” logo, provided by KÜAD, may be used on cosmetic product labels, company/brand pages, and websites. This certificate is valid as long as no changes are made to the product content. The company is obligated to notify KÜAD certification body of any changes to the product content. Communication BERAA YAZICI TIMUR +90 312 285 58 23 commercial@kuad.org Vegan Certificate Vegan cosmetics are cosmetics that do not contain animal ingredients and have not been tested on animals. Vegan cosmetics are preferred by people who are sensitive to the use or harm of animals and oppose the use of animal ingredients. General Information The Certified Vegan logo is a symbol used to identify vegan products or services. This logo is placed on packaging or labels to indicate that a product or service is vegan. The Vegan logo is used to assure consumers that the product contains no animal ingredients and is produced in accordance with vegan values. Benefits The benefits of a cosmetic product having a vegan logo and certificate; Consumer Trust, Animal Friendly, Ethical Marketing, Environmentally Friendly, Health and Sensitivity, Innovation and Awareness. In order for a cosmetic product to receive a vegan certificate; Content Review, Not Subjected to Animal Testing, Production Process and Business Review, Application to KÜAD Certification Body, Audit and Tests, Certification Approval processes must be completed and the logo must be used. The vegan certification document is valid for 2 years. The “Vegan” logo provided by KÜAD can be used on cosmetic product labels, as well as on the company/brand and website. This certificate remains valid as long as no changes are made to the product content. The company is obligated to notify the KÜAD certification body of any changes made to the product content. For communication: Beraa Writer Timur +90 312 285 58 23 Ticari@kuad.org Form Name* Surname* Telephone E-mail* Company Information* Product Information* Your message* Send We are very happy and excited to bring you together with the "Voice of Turkish Cosmetics Project" which we have been working on with great dedication for a long time. The Voice of Turkish Cosmetics project is a musical visual experience. It aims to present the scientific and innovative production power of Türkiye’s cosmetics sector through a musical work. In this project, inspired by the power of traditional folk songs, we created a wonderful music video with the support of leading companies in Türkiye’s cosmetics industry. Under the musical direction of musician Erdal Güney and the direction of Çağatay Çelikbaş, this project brings Türkiye’s rich melodies to life through the voices of people working in the cosmetics sector. In this clip, you will be able to see the entire process—from the collection of raw materials to the moment the product reaches the shelves. Our aim is to introduce the sector to society more closely. And while doing so, we took inspiration from the power of music. Watch the Documentary Watch the Launch Video View the Launch Photos

Future of Cosmetics "What Should We Produce?" Summit 3rd Future of Cosmetics Summit: What Should We Produce? Explore 29 May 2025 Selectum City Ataşehir, İstanbul 2nd Future of Cosmetics Summit: What Should We Produce? Explore 15 May 2024 Selectum City Ataşehir, İstanbul View PDF 1st Future of Cosmetics Summit: What Should We Produce? Explore 8 July 2023 Wow İstanbul Hotels & Convention Center, İstanbul

Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, CNBC-E Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest on CNBC-E. Serdar Mutaf, EKOTÜRK Prior to the 9th International Cosmetics Congress, Vice Chairman of the Board Serdar Mutaf was a guest of EKOTÜRK. Fuat Arslan, CHANNEL 24 Fuat Arslan, President of the 9th International Cosmetics Congress, was a guest on CHANNEL 24 for a special news report prior to the Congress. Levent Kahrıman, NTV Prior to the 9th International Cosmetics Congress, Chairman of the Board Levent Kahrıman was a guest on NTV for a special news report. Fuat Arslan, TRT NEWS At the 3rd Cosmetics Future: What Should We Produce Summit, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Cosmetics Manufacturers Association), made statements about cosmetic products. 9th International Cosmetics Congress, TV100 The 9th International Cosmetics Congress, organized by the Cosmetics Manufacturers and Researchers Association, met with its participants in Antalya with the main theme of 'Holistic Cosmetics'. 3rd Future of Cosmetics: What Should We Produce Summit, TRT At the 3rd Cosmetics Future: What Should We Produce Summit, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Cosmetics Manufacturers Association), made statements about cosmetic products. 3rd Future of Cosmetics: What Should We Produce Summit, TRT At the 3rd Cosmetics Future: What Should We Produce Summit, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Commerce and Industry), made statements about cosmetic products. 3rd Future of Cosmetics: What Should We Produce Summit, TRT At the 3rd Cosmetics Future: What Should We Produce Summit, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Commerce and Industry), made statements about cosmetic products. 3rd Future of Cosmetics: What Should We Produce Summit, TRT At the 3rd Cosmetics Future: What Should We Produce Summit, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Commerce and Industry), made statements about cosmetic products. Fuat Arslan, NTV At the 3rd Cosmetics Future: What Should We Produce Summit, Fuat Arslan, a member of the KÜAD Board of Directors, made statements about cosmetic products. Fuat Arslan, NTV At the 3rd Cosmetics Future: What Should We Produce Summit, Fuat Arslan, a member of the KÜAD Board of Directors, made statements about cosmetic products. Fuat Arslan, NTV At the 3rd Cosmetics Future: What Should We Produce Summit, Fuat Arslan, a member of the KÜAD Board of Directors, made statements about cosmetic products. Bülent Konca, EKOTÜRK At the 3rd Cosmetics Future: What Should We Produce Summit, Bülent Konca, a member of the KÜAD Board of Directors, made statements about cosmetic products. Serdar Mutaf, CNBC-E At the 3rd Cosmetics Future: What Should We Produce Summit, Serdar Mutaf, Vice Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Commerce and Industry), made statements about cosmetic products. Belgin Sile, Bloomberg HT At the 3rd Cosmetics Future: What Should We Produce Summit, KÜAD Summit President Belgin Sile made statements about cosmetic products. Fuat Arslan, EKOTÜRK Fuat Arslan, the president of the 8th International Cosmetics Congress, gave a statement to Ekotürk about the congress and its main theme, ‘Biotechnology’. Belgin Sile, EKOTÜRK Belgin Sile, Vice President of the Cosmetics Manufacturers and Researchers Association, was a guest on Ekotürk's "Management Floor" program ahead of the 8th International Cosmetics Congress. Levent Kahrıman, BLOOMBERG HT Levent Kahrıman, President of the Cosmetics Manufacturers and Researchers Association, was a guest on BLOOMBERG HT ahead of the 8th International Cosmetics Congress. Serdar Mutaf, CNBC-E Serdar Mutaf, Vice President of the Cosmetics Manufacturers and Researchers Association, was a guest on CNBC-E ahead of the 8th International Cosmetics Congress. Levent Kahrıman, TRT At the 8th International Cosmetics Congress, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Cosmetics Manufacturers), made statements about cosmetic products. Fuat Arslan, NTV Fuat Arslan, President of the 8th International Cosmetics Congress, was a guest on NTV for a special news segment prior to the Congress. 8th International Cosmetics Congress, NTV The 8th International Cosmetics Congress, organized by the Cosmetics Manufacturers and Researchers Association, met with its participants in Antalya with the main theme of 'Biotechnology'. Fuat Arslan, NTV Fuat Arslan, President of the 8th International Cosmetics Congress, was a guest on NTV for a special news segment prior to the Congress. 8th International Cosmetics Congress, NTV The 8th International Cosmetics Congress, organized by the Cosmetics Manufacturers and Researchers Association, met with its participants in Antalya with the main theme of 'Biotechnology'. Levent Kahrıman, TRT At the 8th International Cosmetics Congress, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Cosmetics Manufacturers), made statements about cosmetic products. Levent Kahrıman, TRT At the 8th International Cosmetics Congress, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Cosmetics Manufacturers), made statements about cosmetic products. Consumer Handbook, HABERTÜRK TV This is a special news report we conducted with Habertürk TV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, TRT This is a special news report we conducted with TRT News for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, TRT This is a special news report we conducted with TRT News for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, TRT This is a special news report we conducted with TRT News for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, HABERTÜRK TV This is a special news report we conducted with Habertürk TV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, NTV This is a special news report we conducted with NTV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, STAR TV This is a special news report we did with Star TV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, NTV This is a special news report we conducted with NTV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, HABERTÜRK TV This is a special news report we conducted with Habertürk TV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Consumer Handbook, NTV This is a special news report we conducted with NTV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Tüketici El Kitabı, HABERTÜRK TV This is a special news report we conducted with Habertürk TV for the "Cosmetic Consumer Handbook" prepared by the KÜAD Legislation and Legal Processes Commission. Serdar Mutaf, CNBC-E Our Vice Chairman of the Board of Directors of Küad, Serdar Mutaf, was a live guest on Naz Özdeğirmenci's e-Hayat program on CNBC-e channel. Bülent Konca, A PARA TV Bülent Konca, a member of the KÜAD Board of Directors, was a live guest on the "Time for Change" program presented by Sevda Hallaç on A Para TV. Belgin Sile, NTV Summit Chairperson Ü. Belgin Sile made assessments regarding the artificial intelligence era in cosmetics on NTV Main News. Belgin Sile, BLOOMBERG HT Summit Chairperson Ü. Belgin Sile was a live guest on the "30 Minutes" program presented by Ece Mağat on Bloomberg HT. Levent Kahrıman, GAİN You can watch the documentary "Black Money Pink Dream," which also features KÜAD Board Chairman Levent Kahrıman, on the GAIN platform. Levent Kahrıman, SHOW TV Mr. Levent Kahrıman, President of KÜAD (Association of Cosmetics Manufacturers), was a guest on Show TV's main news program. Highlighting the precautions to be taken when shopping for cosmetics online, a trend that has increased recently, Levent Kahrıman stated, "It is necessary to verify the documentation of certified products." Levent Kahrıman, A PARA TV Mr. Levent Kahrıman, President of KÜAD (Kütaş Chamber of Industry), was a live guest on the "Economy Notes" program broadcast on A Para TV. Levent Kahrıman emphasized that multifunctional products generate less waste, ensure sustainability, and allow for multiple uses. Fuat Arslan, NTV Fuat Arslan, President of the 7th International Cosmetics Congress, was a guest on NTV for a special news report prior to the Congress. Fuat Arslan, NTV Congress President Fuat Arslan made assessments about cosmetic trends at the 7th International Cosmetics Congress. Levent Kahrıman, Fox The statements made by Levent Kahrıman, President of the Cosmetics Manufacturers and Researchers Association, at the International Cosmetics Congress were discussed on the "Benden Söylemesi" program, presented by Merve Yıldırım on Fox TV. Levent Kahrıman, TRT At the 7th International Cosmetics Congress, Levent Kahrıman, Chairman of the Board of Directors of KÜAD (Kocaeli Chamber of Cosmetics Manufacturers), made statements about cosmetic products. Bülent Konca,Bloomberg Ht Bülent Konca, Vice President of KÜAD (Association of Turkish Businessmen and Industrialists), was a live guest on the "30 Minutes" program presented by Gözde Kuyumcu on Bloomberg HT. Levent Kahrıman, Kanal D KÜAD President Mr. Levent Kahrıman was a guest on Kanal D's main news program.

KÜAD Talks: Real Stories from the Industry Summit Video On May 15, 2024, the “Future of Cosmetics: What We Should Produce Summit” received wide media coverage. We would like to sincerely thank all members of the press, participants and sponsors who supported our event. 😊 Summit Video

Ramazan KELEŞ 1981 İstanbul doğumluyum. Orta ve Lise Öğrenimimi İstanbul’ da tamamladım. 2002 yılında Akdeniz Üniversitesi Fen Edebiyat Fakültesi Kimya bölümünden ‘’Kimyager’’ olarak mezun oldum. 2004 – 2007 yılları arasında Marmara Üniversitesi Organik Kimya Anabilim Dalında ‘’Kimya Yüksek Lisansı’’ nı tamamladım. Hemen ardından 2007 – 2009 yılları arasında Maltepe Üniversitesi İşletme Fakültesi’ nde ‘’İşletme Yüksek Lisansı’’ nı (MBA) bitirerek mezun oldum. Aynı zaman zarfında 2004 yılında başladığım çalışma hayatım da 2018 yılına kadar aynı üretim firmasında , üretim, ar-ge, kalite-kontrol, kalite yönetim sistemleri, satın alma, pazarlama ve müşteri ilişkileri ile fabrika yönetimi konularının her birin de görev alarak tecrübe ve bilgi birikimimi geliştirdim. 2018 yılında kurulan, kurucu ortağı olduğum RK Kozmetik ve Hijyen Ürünleri San Dış Tic A.Ş. de Yönetim Kurulu Başkanı olarak çalışmaya devam etmekteyim. Aynı zaman da 2019 yılından itibaren KÜAD Yönetim Kurulu’ nda firma olarak yer almaktayiz. Ramazan KELEŞ I was born in Istanbul in 1981. I completed my secondary and high school education in Istanbul. In 2002, I graduated from Akdeniz University, Faculty of Science and Letters, with a degree in Chemistry. From 2004 to 2007, I completed a Master's degree in Organic Chemistry at Marmara University. Immediately afterward, from 2007 to 2009, I graduated with an MBA from the Faculty of Business Administration at Maltepe University. During the same period, starting in 2004, I worked at the same production company until 2018. I gained experience and knowledge in production, R&D, quality control, quality management systems, procurement, marketing, customer relations, and factory management. In 2018, I co-founded RK Kozmetik ve Hijyen Ürünleri San Dış Tic A.Ş., where I continue to work as the Chairman of the Board. Additionally, since 2019, our company has been a member of the Board of Directors of KÜAD.

Fuat ARSLAN EĞİTİM 1975 Ankara da doğdum aslen Sivaslıyım, ilk orta, lise eğitimimi Ankara da tamamladım. 1993 yılında Ankara Üniversitesi Fen Fakültesi Kimya bölümünü kazandım. 1997 yılında üniversiteden yüksek dereceyle Kimyager olarak mezun oldum. Kimya, Gıda, İlaç ve kozmetik alanında birçok sertifikasyon eğitimlerine katıldım. Kongreler, Fuarlar vb farklı etkinliklerde ve Kozmetoloji, İlaç, Kimya sektörü ile ilgili birçok farklı eğitimlerde, seminerlerde yer aldım. İŞ HAYATI Üniversiteden sonra plastik firmasında 1 yıl Üretim biriminde çalıştıktan sonra askerliği asteğmen olarak yaptım. Askerden sonra sırasıyla Yenişehir Laboratuvarı ilaç üretiminde üretim ve kalite kontrol birimlerinde, sonra Evtem temizlik ürünlerinde üretim sorumlusu olarak çalıştım. Evtem firmasından sonrası Melisa kozmetik firmasında üretim müdürü olarak çalışmaya başladım. 2002 yılında evlendim ve iki erkek çocuğumuz dünyaya geldi. İlk firmamı 3 kişilik bir ortaklık yapısıyla temizlik ürünleri üzerine kurduk. 3 yıl temizlik ürünleri alanında kendi formülasyonlarımızı ve markalarımızı üretmeye devam ettik. Kendi firmamız olan AKS KOZMETİK firmasını 2006 yılında kurdum. Kozmetik sektöründe üretim yapan bir firma olarak Ostim organize sanayi bölgesinde üretime başladık. Sonraki yıllarda medikal ve hijyen ürünleri de üretmeye başladık. Öncelikle ağırlıklı olarak Private Label imalatlar üzerinden ilerledik. Kendi marka yatırımımızı 2009 yılında Mineaderm markası ile yaptık. Ardından diğer markamız olan Etesia markasını 2011 yılında üretmeye başladık. Uzun yıllar 100’den fazla farklı markalara hem proje anlamında hem de tüm üretim süreçlerinde destek verdik. Türkiye’nin güçlü ve lider markalarının doğuşunda, formüle edilmesinde ve üretilmesinde önemli projeler ürettik. Halen Ankara -Saray organize sanayi bölgesinde GMP, 13485 Tıbbi Cihaz Sertifikası, Sedex vb. birçok sertifikaya sahip yeni fabrikamızda, güçlü markalarımızla İnovatif kozmetik ve medikal projeler üretmeye devam ediyoruz. Birçok sosyal sorumluluk projesinde yer alarak çevreye ve ülkemize karşı olan sorumluluklarımızı yerine getirmeye çalışıyoruz. Kendi Markalarımızla 14 farklı ülkeye ayrıca PL marklarımızla da 50’den fazla ülkeye ihracat yaparak dünyanın birçok ülkesine, tesisimizde üretilen inovatif kozmetik ve medikal ürünlerimizi ihraç ediyoruz. Kozmetik Üretici ve Araştırmacıları Derneği (KÜAD) nin kuruluşunda, gelişmesinde ve büyümesinde aktif rol aldım. İlk kurulduğun yıldan itibaren öncelikle YK üyesi olarak, sonra birçok komisyonda aktif görev aldım. Türkiye’nin sektörel en büyük organizasyonu olan Uluslararası Kozmetik Kongresinin 5 yıldır Kongre başkanlığı ve kongre düzenleme kurulu başkanlığını yürütüyorum. KUAD Teknik Komisyon başkanı olarak yine 5 yıldır, komisyon üyelerimizle birlikte KUAD Akademi eğitimleri, COSMİLİFE sektör dergisini, Kozmetik kongresini, KUAD ofis ve kamu faaliyetlerini, KUAD bilim kurulu faaliyetleri ve ulusal, uluslararası birçok projeyi yürütüyorum. Fuat ARSLAN EDUCATION I was born in Ankara in 1975 and am originally from Sivas. I completed my primary, secondary, and high school education in Ankara. In 1993, I was admitted to the Chemistry Department of Ankara University Faculty of Science. I graduated with honors in 1997 as a Chemist. I have participated in numerous certification trainings in Chemistry, Food, Pharmaceuticals, and Cosmetics. I have also been involved in various congresses, fairs, and seminars related to the fields of cosmetology, pharmaceuticals, and chemistry. PROFESSIONAL EXPERIENCE After graduating from university, I worked for a year in the production department of a plastics company before serving as a second lieutenant in the military. Following my military service, I worked in production and quality control at Yenişehir Laboratory in the pharmaceutical industry, then as a production manager at Evtem cleaning products. I later joined Melisa Cosmetics as a production manager. In 2002, I got married, and we have two sons. I established my first company in the cleaning products sector with a partnership of three people. For three years, we continued to produce our own formulations and brands in the cleaning products field. In 2006, I founded AKS COSMETICS. We began production in the Ostim Organized Industrial Zone as a company producing cosmetics. In the following years, we expanded into medical and hygiene products. Initially, we focused primarily on private label manufacturing. We made our first brand investment in 2009 with the Mineaderm brand, followed by the Etesia brand, which we started producing in 2011. For many years, we supported over 100 different brands in both project and production processes. We have played a significant role in the development, formulation, and production of Turkey’s leading and powerful brands. We continue to produce innovative cosmetic and medical projects with our strong brands at our new factory in the Ankara-Saray Organized Industrial Zone, which holds certifications such as GMP, 13485 Medical Device Certification, and Sedex. We strive to fulfill our responsibilities to the environment and our country through various social responsibility projects. With our own brands, we export to 14 different countries and, with our private label brands, to more than 50 countries, exporting innovative cosmetic and medical products produced at our facility to many parts of the world. I have played an active role in the establishment, development, and growth of the Cosmetics Manufacturers and Researchers Association (KÜAD). Since its founding year, I have been a member of the Board of Directors and have actively participated in many committees. For the past five years, I have served as the Congress President and the Chair of the Congress Organization Committee for the International Cosmetics Congress, the largest sectoral organization in Turkey. As the Chairman of the KÜAD Technical Committee for the past five years, I have been managing KÜAD Academy trainings, the COSMİLİFE sector magazine, the Cosmetics Congress, KÜAD office and public activities, KÜAD scientific committee activities, and many national and international projects with our committee members.

Serdar MUTAF Serdar Mutaf, 1983 yılında Erzurum'da dünyaya gelmiştir. Elektrik ve Elektronik Mühendisliği alanında Yeditepe Üniversitesi'nden mezun olmuş ve eğitimini tamamladıktan sonra, sektörde 28 yılını tamamlayan aile şirketi Fulser Kozmetik'te ikinci kuşak temsilcisi olarak çalışmaya başlamıştır. 15 yıllık süregelen profesyonel kariyerine şirkette Genel Müdür Yardımcısı pozisyonunda devam etmektedir. Serdar Mutaf, 2019 yılında katıldığı Kozmetik Üreticileri ve Araştırmacıları Derneği (KÜAD) yönetimine, 2023 yılı sonunda yapılan genel kurul neticesinde Yönetim Kurulu Başkan Yardımcısı olarak seçilmiş ve aynı zamanda KÜAD İktisadi İşletmesi'nin Genel Müdürlüğü görevini yürütmektedir. Serdar MUTAF Serdar Mutaf was born in Erzurum in 1983. He graduated from Yeditepe University with a degree in Electrical and Electronics Engineering and, upon completing his education, he started working as the second-generation representative in his family's company, Fulser Cosmetics, which has completed 28 years in the industry. He continues his 15-year professional career as the Vice General Manager at the company. In 2019, Serdar Mutaf was elected as the Vice Chairman of the Board of Directors at the Association of Cosmetics Manufacturers and Researchers (KÜAD) following the general assembly at the end of 2023, and he also serves as the General Manager of KÜAD's Commercial Enterprise.

Our Members Our Members Membership Application To become a member of KÜAD, you need to fill out the application form by clicking the 'Application Form' button below and send it to info@kuad.org . Membership applications will be accepted by a simple majority at the first board meeting following the application. Annual membership fees apply for the calendar year in which membership is obtained. Members are required to pay the registration fee and annual dues determined by the board of directors at the time of registration. Annual Membership Fee for 2026: 35.000 TL Initial Registration Fee: 35.000 TL Association Account Information HALKBANK IŞIKKENT-İZMİR BRANCH NO: 9417 ACCOUNT NAME: ASSOCIATION OF COSMETIC MANUFACTURERS AND RESEARCHERS ACCOUNT NUMBER: 16000014 IBAN NO: TR27 0001 2009 4170 0016 0000 14 Application Form Why You Should Be a Member? LABER CHEMISTRY Levent Kahrıman, Company Owner Sharing Knowledge and Experience: Stay informed about the latest developments in the industry. Share your knowledge and experience with other manufacturers and researchers. Learn from experts and thought leaders. Learn about industry trends and best practices. Networking and Collaboration: Connect with other professionals in the industry. Meet potential business partners and customers. Discover new business opportunities. Participate in joint projects. Training and Development: Attend industry-specific training and courses. Improve your skills and knowledge. Advance your career. Earn certifications and credits. Advocacy and Representation: Make your industry's voice heard. Defend your rights and interests. Stay informed of legal and regulatory changes. Communicate with authorities and policymakers. Support and Assistance: Receive industry-specific advice and guidance. Get support and assistance on technical and commercial issues. Find solutions to your problems. Get advice from experienced professionals. By becoming a member of KÜAD: You can stay ahead of the competition by staying informed about developments in the sector. You can contribute to the development of the sector by sharing your knowledge and experience. You can grow your business by discovering new business opportunities and building connections. You can defend your rights and interests by making your voice heard in the sector. To become a member of KÜAD: Visit our website: https://KÜAD.org/ Fill out the membership form: https://KÜAD.org/dernek-uyeligi Prepare the necessary documents. Pay the membership fee. Increase your power and influence in the sector by joining KÜAD! ECO CHEMISTRY Hale Yedier, Chairperson of the Board Hello to all our friends who are curious, inquisitive, trying, unwavering, making a difference, producing, and who feel a sense of belonging to the cosmetics world! Striving for the dreams of a community, adding value to the lives of more people together… Overcoming together the issues we struggled with alone… What a wonderful feeling it is to “belong”! How important it is to be hand in hand! Looking back at the path we have taken as KÜAD since day one, this is exactly how we feel! Our joys have swept away our fatigue. Our successes have brought the question, “What’s next?” There are so many things in line! We are struggling to prioritize our projects that will amplify the excitement of the cosmetics industry, broaden its horizons, and open it to new worlds. Wouldn’t it be great if we could implement them all at once, right now? Why not? In 2023, we hosted the 7th "International Cosmetics Congress," welcoming 65 companies as sponsors and over 900 participants from the sector. Through training programs organized monthly in collaboration with relevant institutions under the umbrella of KÜAD Academy, we directly reached 3500 people from the sector. In 2023, we initiated "Sectoral Trade Delegations" abroad for the first time, enabling our exporting companies to conduct over 220 B2B meetings. We continue to share current developments with our sector through our "Cosmilife" magazine, published three times a year. With the resounding voices of those who say "I'm in!", with heartfelt participation, with correct and swift decisions, and with confident steps, we are confident that our sector will gain significant momentum. Together, we are fulfilling, and will continue to fulfill, the responsibility of being a community that offers goodness, vitality, and beauty to the world. We are confident that those who feel the excitement of embarking on such a magnificent and important journey, whose ideas will inspire us all, and who say, "Now is the time, let's go!" We would be delighted to see all industry players who have something to say by our side. SAPRO CLEANING PRODUCTS U. Belgin Sile, Research and Development and Legal Affairs Director The main objective of the association is: To contribute to consumer protection, to the problems and needs of manufacturers by conducting research, taking into account Turkish and European Cosmetic Regulations, without disregarding human and environmental health, to ensure the conscious production of high value-added cosmetic products within this framework, and to support our country's cosmetic sector and cosmetic scientists in becoming influential in the world. How We Act? Promoting Science and Research; Comprehensive science and research forms the foundation of our industry. This is necessary to maintain our competitive position and to ensure that we guarantee the safety and product innovations demanded by our consumers. With the expert teams of our Scientific Board, a significant area of our research is to lead the assessment of the safety of cosmetic and personal care products, raising awareness among consumers and manufacturers. Ensuring Safety in Cosmetics; The Turkish and EU Cosmetic Regulations regulate how cosmetic and personal care products are produced and placed on the market. It is the most comprehensive set of laws for our sector in the world, requiring cosmetics to be safe for human health when applied under normal or foreseeable conditions of use. Our experts working in the Regulatory Committee, along with our members and other stakeholders, provide support through training and guidance, aiming to improve and enhance knowledge about ingredients, production processes, and the science behind cosmetic products. Supporting Sustainable Development; KÜAD supports the development of an innovative, sustainable, competitive, and reputable cosmetics industry that best serves consumers in Europe. The United Nations defines sustainable development as meeting the needs of the present based on three pillars: economic development, environmental protection, and social responsibility, without compromising the ability of future generations to meet their own needs. In line with these principles, KÜAD continues its work with our expert team members to: Reduce our environmental footprint; Generate economic benefits through high-value jobs and growth; Increase the social value of our products; and Manage the communities where our products are produced or purchased through the value chain. Informing Consumers; Consumer information is a crucial component of the interaction between the cosmetics and personal care industry and consumers. Products convey information about how they work, who they are for, and how best to use and benefit from them. It is essential that consumers are fully informed so they can make informed choices, and that cosmetic manufacturers are transparent and accountable in their marketing communications. Cosmetic legislation clearly specifies what information should be conveyed to consumers through product labels and also sets criteria for voluntary marketing communication and the justification of claims. We continue to raise awareness through our work and guidelines for consumers and manufacturers. Supporting International Regulations and Competitiveness and Leading Voluntary Actions Working on a voluntary basis, KÜAD believes that through its work with the Turkish and EU Cosmetics Sector and NGOs, it can make the Turkish and European industry more competitive, increase innovation with trends, improve safety, and ultimately increase trust among consumers, our expert teams, and other stakeholders. We collaborate with all kinds of public and private institutions/organizations to achieve our goals. Organizing, participating in, and collaborating on congresses, symposiums, fairs, exhibitions, competitions, seminars, workshops, panels, conferences, meetings, trainings, etc. Furthermore, creating new platforms with national or international public or private institutions/organizations when needed is one of our primary goals. AKS COSMETICS Fuat Arslan, Company Owner Despite its immense potential in the cosmetics industry in our country, it has not received the attention it deserves for many years. I have always believed that NGOs play an active role in enabling our government to recognize this potential and provide the necessary support. In line with this, we have tried to contribute by serving in various NGOs. However, we did not find the strong impact and vision we aimed for in these previous activities and associations. Together with a few industry stakeholders, we decided to establish a new organization and association with a new vision and approach, one that could generate awareness and add value to our sector. KÜAD was founded as a small structure by a few industry representatives working together, despite many difficulties, but with great faith. It has grown day by day, expanding its sphere of influence, and transformed into a visionary organization that guides the sector, has strong international integration, and is appreciated and admired by all industry representatives. It has become one of the most influential institutions in the growth and development of the cosmetics sector. In fact, more than just being a member of KÜAD, we, as AKS KOZMETİK, have played an active role in the establishment and development of the association, being part of a great success story and participating in all its processes. We continue our activities as a member of the KÜAD Board of Directors, President of the International Cosmetics Congress, and President of the KÜAD Technical Commission. AKSAN COSMETICS Zafer Kutanoğlu, CEO I met KÜAD (Cosmetic Manufacturers and Researchers Association) through the International Cosmetics Congress. Our company's membership in the association was a strategic step that combined our desire to closely follow dynamic developments in the sector, our goal to expand our professional network, and our aim to access sector-specific training. This membership not only allowed us to follow industry trends but also to learn about these developments in advance and strengthen our business strategies accordingly. The commission activities and participation in various events within the association enabled us to increase collaboration opportunities, gain an effective position in the sector, and establish valuable connections with other professionals. In this way, association membership not only facilitated the exchange of information but also strengthened our business by increasing interactions within the sector. KÜAD membership added value to our company, which already has a strong brand recognition and a reliable image. The special training programs and seminars organized by the association helped our personnel to keep up with the latest trends in the sector, further enriching our knowledge. Furthermore, the extensive and effective network within the association increased our collaboration opportunities, enabling us to achieve a more effective position in the sector. This has helped our company further strengthen its already high levels of reliability and recognition, contributing to its continued leadership in the sector. The association provides an important platform for closely monitoring developments in the sector, sharing information, creating collaboration opportunities, and defending the interests of the sector. Therefore, I believe that other companies operating in similar sectors can also benefit from these advantages. WATSONS Türkiye Seher İrem Çevik, Quality Assurance Unit Manager We learned about KÜAD through people we collaborate with within the industry. The fact that KÜAD includes individuals who can lead the development of the cosmetics industry, bring its problems to the forefront, and make their voices heard through industry congresses was a key factor for us. Our membership has given us the opportunity to engage in broader discussions with manufacturing companies and access more information when we need collaboration. Especially in this world where access to information is limitless but access to accurate information is crucial, having such a competent association will be a great benefit for companies. REBUL COSMETICS Behice Harmandalı, R&D Manager Becoming a member of the Cosmetics Manufacturers and Researchers Association allows your company to stay informed about the latest developments in the industry, receive support regarding legal regulations, and benefit from collaboration opportunities. It also offers training and development opportunities and helps you achieve a stronger position by uniting the voice of your industry. Through collaborations among association members, you can find opportunities to develop joint projects. SUDESAN CLEANING PRODUCTS Nurtaç Kaptı, Product Manager Thanks to Mr. Bülent Konca, we had the opportunity to get acquainted with KÜAD (Cosmetic Manufacturers Association). Having heard about and seen their congresses, which add value to cosmetic manufacturers and the cosmetics industry, we wanted to be a part of it. We thank them for being an association from which we can get advice on various topics, from marketing to production and regulation. Wouldn't you want to be working with a team that comes from within the cosmetics production process, keeps its finger on the pulse of the market, and shares information with you by following regulations? FULSER COSMETICS Serdar Mutaf, Deputy General Manager I first encountered KÜAD (Cosmetics Industry Association) in 2019 during my participation in the International Cosmetics Congress. The topics covered at the congress, the quality of participation, the presentations and speakers, the emphasis placed on the scientific aspect of the field, and the sincerity and language of communication established within the industry were sufficient factors for our company to become a member of KÜAD. Our KÜAD membership provided access to a high-quality and value-added network. KÜAD became an ecosystem for us where we could ask the right people questions, share our ideas, and expand our knowledge and network. I recommend KÜAD as a non-governmental organization for every company involved in the cosmetics industry. You feel like you're part of an open-minded organization that provides access to accurate information, makes you feel valued, and most importantly, has a positive approach to new ideas and projects that can develop the industry. MG INTERNATIONAL FRAGRANCE COMPANY Bülent Konca, Deputy General Manager When the idea of establishing a platform where the chemical industry could come together was shared with KÜAD (Association of Chemical Manufacturers), I witnessed this excitement and became involved. We wanted to become members because we believed that supporting manufacturers in the sector and creating a platform where manufacturers could collaborate with universities would benefit many individuals and/or institutions from our corporate experience. We joined to gain knowledge about the needs and demands of the sector, to regularly meet with sector stakeholders through events and strengthen relationships, to develop collaborations, and to realize projects with potential. I especially recommend it to all startups and small and medium-sized manufacturers; it will provide opportunities for interaction with the sector, training, target market trade development events, and being together with all sector stakeholders. THE PUREST SOLUTIONS Alim Ozan Evliyaoğlu, Founding Partner We met KÜAD in 2021. It was an organization that included our manufacturer AKS Kometik and Mr. Fuat. We followed their work, found it fruitful, and decided to get acquainted. Their active work in the sector, their planning and implementation of a sector-leading congress, and the fact that we, as sector partners, felt they offered a close environment and infrastructure for us to interact with, were important factors in our decision. The opportunity to stay informed about all developments, updates, and innovations in the sector firsthand was very helpful. The guidance they provided on technical issues that we might overlook during our brand/company's rapid growth was very productive. In addition, it allowed us to gain sectoral networking and discover the volume and potential of the sector. We currently recommend KÜAD to many of our sector partners and brand owners. We especially want them to access the contributions KÜAD can provide in the development processes of their brands/companies. We believe that the Turkish cosmetics industry can be taken to a higher level by working together as a community, and therefore we hope that our ability to act collectively will develop. ELLEAIR INTERNATIONAL TURKEY Şule Küçükoğlu, R&D Quality Director Becoming a member of KÜAD (Cosmetics Industry Association) offers many advantages. Membership allows you to stay up-to-date with industry-specific information, improve your business, and keep pace with innovations in the sector. Furthermore, membership enables you to expand your network by meeting professionals in the industry, forge collaborations, and share your experiences. You can also learn about legal regulations affecting the cosmetics industry through the association's legislation and legal affairs group, and participate in these processes to improve your products. KÜAD membership can be a significant step towards strengthening your business and closely following developments in the sector. DALAN CHEMISTRY Özgür Polat, R&D Manager I met KÜAD while working in the industry. It has grown into an influential organization, bringing together stakeholders in the sector under a common umbrella. I have many years of experience with detergents, with the last three years intersecting with cosmetics. I attended many of their congresses and helped my company become a member. Through this membership, I saw that they were able to make effective contributions, especially in Ministry processes, and that they addressed the concerns of manufacturers. I particularly recommend KÜAD to companies based in Turkey. The congresses, scientific presentations, and professional workshops are very important. PINKAR CHEMISTRY Serdar Kırbaş, Production Manager I first learned about KÜAD through my friends and colleagues in the sector, and then through the beneficial events, congresses, and training announcements it organizes. Like all stakeholders who understand KÜAD's importance within the sector, we became members with the desire to participate in beneficial projects, share what we have, and learn what we don't. Although KÜAD is still very young, I believe it has already proven itself to be an indispensable building block of the sector. For this reason, I recommend that all stakeholders in the sector become members without delay, as I am sure that seeing them under the umbrella of KÜAD will be an example of how knowledge grows through sharing. ARESA FLAVORS & FRAGRANCES M. Deniz Özatıcı, Chairman of the Board I met KÜAD years ago at the invitation of Halis Ertaş, the owner of Talya Herbal Products. Thinking it would be right to be part of an organization founded and developed by professionals, we took our place in KÜAD. Dear Representatives of the Cosmetics World, We would like to extend an invitation to you to become a member of KÜAD, our association that closely follows innovations in the cosmetics sector and stands out with the advantages it offers its members. In the rapidly developing cosmetics sector, it is critically important for companies and individuals to keep up with these changes. KÜAD aims to provide its members with the most up-to-date information in this field by closely following the latest trends, technological developments, and market dynamics in the sector. In this context, by becoming a member of our association, you can stay one step ahead of the innovations in the sector, make your business more efficient, and establish valuable connections with other professionals in the sector. With your membership, you will become part of a community sensitive to changes in the sector and will have the opportunity to participate in congresses, training programs, and collaborative projects organized within KÜAD. At the same time, you can make your business more competitive by gaining access to up-to-date information about the sector. We invite you to join the growing family of KÜAD, and we look forward to you taking advantage of this opportunity and continuing your journey to success in the cosmetics industry with us. ENTEKNO MATERIALS Oktay Uysal, General Manager Ismail Aslan and Bekir Çakıcı introduced us to KÜAD (Turkish Cosmetics Industry Association). We met during the years when we were just entering the cosmetics industry. KÜAD's sincere, effective, and democratic atmosphere encouraged us to become members. Our membership has strengthened our communication among cosmetics companies, allowed us to better understand the direction the sector is heading, and enabled us to more closely identify obstacles and opportunities. I strongly recommend it to all companies working in the cosmetics field. Being a part of KÜAD means being part of a family. Turkish cosmetics is a strong industry. KÜAD acts as an umbrella organization in this field. Being under one roof provides the necessary environment for companies to support each other, overcome difficult situations with the synergy of unity, and grow stronger. In this sincere and productive environment, many valuable cosmetics companies in our country are growing and will continue to grow. FROMA ESSENCE AND AROMA İlkem Ünlüçerçi, Commercial Director We met KÜAD through Levent Kahrıman, whom we know from the industry. The sectoral activities of KÜAD were influential in Froma Esans' decision to become a member. We attend the congresses organized by KÜAD and, as a team, we communicate with companies from the cosmetics sector representing our company. We also follow their technical briefings. I would recommend KÜAD to all sector stakeholders because of the projects it undertakes for cosmetics manufacturers. TALYA HERBAL PRODUCTS Elife Gündüz, Responsible Manager We met KÜAD through Mr. Levent during the establishment phase of our association. We received support in establishing relationships with the organization to address the problems of the cosmetics industry. We recommend KÜAD to other companies because they help us update our knowledge and follow trends through their organizations and training, and because they understand the industry's language and are a solution partner for its problems. RK COSMETICS Ramazan Keleş, General Manager Before joining KÜAD, we were receiving information and following its activities through our colleagues in the management. Thanks especially to Bekir and İsmail Bey from SFA AR-GE, and our long-standing acquaintance with Levent Bey, we joined the association in 2019 and became part of the Board of Directors. It was always clear that cosmetic manufacturers and industry stakeholders had common problems and that solutions needed to be developed together. Therefore, KÜAD fills the gap of a platform where these issues can be discussed and debated very effectively. The fact that member companies prioritize the overall benefit of the sector over their own interests is impressive, and KÜAD continues on this path. For us, membership has been beneficial in terms of finding more efficient solutions, communicating more effectively, and keeping up with innovations and developments. In recent years, as a result of many successful events and effective communication, KÜAD has become a much more reliable and influential organization in the sector. This directly attracts the interest of companies that are not yet members. We also recommend and guide the industry stakeholders we are in dialogue with to take advantage of the association structure. Burdur Mehmet Akif Ersoy University Prof. Dr. M. Fatih Emen The story of how one gets acquainted with KÜAD (Cosmetics Industry Association) usually happens through a member referral or by attending a KÜAD event such as a congress or training session. This interaction prompts you to get to know and research KÜAD. When you learn that KÜAD represents the entire cosmetics industry, contributes to the preparation of regulations, and acts as an interface bringing together the public and private sectors and universities, becoming a member of KÜAD will be the best decision you can make. Of course, you will also inevitably want to share the joy of being part of a large family with those you value and encourage them to become KÜAD members as well. Mersin University Assoc. Prof. Dr. Göktürk Avşar Although our country has high potential in many areas, it has until recently relied on imports to meet most of its needs. In recent years, as in many sectors, the number of companies focusing on the production of high value-added products and creating their own formulas in the cosmetics sector has begun to increase. Considering that it would be beneficial for companies in the sector to be aware of each other and to monitor the sector's position both domestically and internationally, the establishment of an association was agreed upon, and the KÜAD association was founded. The association's founding members include our current president, leading company members and representatives, and scientists who have made significant contributions to the sector. Thanks to its many well-planned projects and international congresses, the association quickly gained recognition. With this awareness, it has become a non-governmental organization that all companies wish to join. Both collaborations and events with government representatives, as well as efforts to protect the interests of companies, have made the sector's firms much stronger and more effective. As a result of all this, our country has quickly become a country whose cosmetics sector is followed by foreign countries. In this sense, KÜAD has made very important contributions. Thanks to KÜAD, the congresses held have allowed not only product development but also scientific studies related to the sector to be followed, attracting the attention of both researchers and manufacturers. This has enabled companies wishing to produce new products to develop more professional and effective projects by collaborating with academics or companies conducting research in the sector. It has also encouraged many companies that initially wondered if they could do it themselves, thus supporting them in producing innovative new products. The number of incentives in our country continues to increase every day. In particular, the encouragement of projects aimed at increasing university-industry collaborations has come to the forefront. In this sense, the cosmetics sector is the sector where collaborations can be established most quickly and effectively. In this respect, KÜAD plays an important guiding role by bringing together companies and relevant scientists. KÜAD, which acts as a locomotive in the production of sustainable, high value-added innovative products in our country's sector, is an association that has achieved firsts among its counterparts worldwide. Its recently published industry magazine, regular industry talks, and training programs are adding significant value to our country. KÜAD is an association open to all companies, large and small, that want to be active and contribute. Today, KÜAD, having grown into a large family, continues to organize many different events. I am proud to be a part of this family.

Hale YEDİER Ekokimya AŞ Kurucu Ortak ve YK Başkanı Hale Yedier Koç Üniversitesi İşletme Bölümünden 1998 yılında mezun oldu. Muhasebe, finans, satış, pazarlama ve proje yönetimi gibi çeşitli alanlarda sektör ve iş tecrübesini geliştirdikten sonra 2009 Ocak ayında Ekokimya Aş'yi kurararak deterjan ve kozmetik sektörüne doğal ve organik sertifikalı üretim yapmak üzere giriş yaptı. Ekibiyle birlikte Tübitak projeleri ile inovatif ve yenilikçi ürünler geliştirdi. 2015 yılından itibaren Küad YK kurulu bünyesinde farklı görev ve projelerde yer aldı. Akıcı bir şekilde İngilizce ve orta seviyede Almanca bilgisine sahiptir. 2 çocuk annesi olarak Ekokimya firmasında YK Başkanlığı görevine halen devam etmektedir. Hale YEDIER Hale Yedier graduated from Koç University's Business Administration Department in 1998. After developing industry and work experience in various areas such as accounting, finance, sales, marketing, and project management, she founded Ekokimya Inc. in January 2009 to enter the detergent and cosmetics industry with the aim of producing natural and organic certified products. Together with her team, she developed innovative products through TÜBİTAK (Scientific and Technological Research Council of Turkey) projects. Since 2015, she has been involved in various roles and projects within the board of KUAD. She is fluent in English and has intermediate knowledge of German. As a mother of two, she continues to serve as the Chairman of the Board at Ekokimya.

Amsterdam, Sectoral Trade Committee Organization The Cosmetics Manufacturers and Researchers Association organized a Trade Delegation in Amsterdam on September 10-11, 2023, with the participation of 15 companies and 30 sector representatives from Turkey. During the event, which included over 40 buyers, our exporting companies conducted more than 220 B2B meetings. We extend our gratitude to Trade Attaché Assistant Mr. Aşkın Pekel and the Ministry of Commerce of the Republic of Turkey for their support.